For those who did not watch Smackdown Live last Tuesday night, the last segment of the show featured The Chairman of WWE Vince McMahon and Kevin Owens. The show ended with Kevin Owens brutally attacking Mr. McMahon and leaving The Chairman in a bloody mess.
In the segment, Kevin Owens head-butted Vince McMahon causing him to bleed profusely. The head-butt that Vince McMahon received from Kevin Owens that caused him to bleed profusely was very much planned. This is despite McMahon’s prior statements that blood will not be allowed in TV anymore.
While the exact details of how McMahon pulled it off is unclear, it is believed that he may have bladed himself before the segment even took place and used some sort of nu-skin to cover it up. When Owens connected with the head-butt, it re-opened the wound and started the bleeding.
Source: Wrestling Observer Newsletter